The fastest video content is at one click with Google Meet live stream to You Tube! The feature came live with my Google Workspace Individual edition in the night on the 21st of July and I instantly clicked “Start live stream”. If you have been live streaming from Hangouts, it will be not new to you. My previously scheduled live stream events with hangounts appeared as choices ( see fig 3). You cannot stream the these old events set up with Hangouts though. So get ready with your scenarios and schedule your live stream with Google Meet to YouTube!
Game Changer: Live Stream with Google Meet to YouTube
An instant button to live stream is a means of video content creation on topics of interest with game changing options for brands and for individuals. Based on multiple verification processes completed prior to the live stream with Googe Workspace cloud identity and YouTube verification, the live streamed video content has the potential to surface as a top result in Search for a specific topic of interest. Add a note to double check your topics agains the Quality Raters Quidelines updated on 28th July Take this fast check:
Search Quality Raters are required to conduct a Page Quality Rating task which assesses the reliability of our Search results. For this task, Raters consider the quality of the webpage using criteria that we call E-A-T: Expertise, Authoritativeness and Trustworthiness. We have very high Page Quality rating standards for pages on “Your Money or Your Life” (YMYL) topics because low quality pages could potentially negatively impact the health, financial stability, or safety of people, or the welfare or well-being of society. Pages which are considered harmful to users, because, for example, they mislead the user or contain dangerous content, receive the lowest page quality rating.topics against E-A-T, updated E-E-A-T
Google Meet 101 stream to YouTube: Use Case
Video series for a brand require a time consuming recording, dowloading of the file, creating the video, uploading the file to the YouTube channel and optimizing it. This takes an average one hour for a 5 min final video or 8,3% time efficiency ( 5 min: 60min x100). This is my experience after 3 years production of video series for a lawyer’s brand. The instant live stream from Google Meet to YouTube means 100% time efficiency. Depending on your video strategy the live stream from Google Meet to YouTube can save about 90% of the price of your labour costs for video content production.
Live Stream from Google Meet to YouTube is available with
- Google Workspace Individual,
- Enterprise Starter,
- Enterprise Standard,
- Enterprise Plus,
- Teaching and Learning Upgrade,
- Education Plus,
- Google One subscribers with 2TB or more storage space.
Google Meet to YouTube Live Stream Settings
The live streaming from Google Meet to YouTube feature is an access feature. It is Off by default for all Google Workspace editions. Google Workspace Administrators have to give permissions for this feature to the event organizer ( to the organizational unit or group) by turning the service On. From the Admin console admin.google.com go to Google Workspace Apps, click Google Meet and open Settings for Google Meet. Choose the user, organisational unit or group from the left and from the right in Meet Video Settings tun On :
Let people stream their meetings.
Streamed meetings have a URL that can be sent to others so they can watch the meeting.
Who can Host Google Meet to YouTube Live Streams?
Managers of Brand YouTube channels and Managers of private YouTube channels can start a live stream from Google Meet to YouTube. If you are managing more Brand accounts, select the corresponding channel from the drop down menu (Fig. 4)
Use case Host Live Streams
Agencies with Google Workspace accounts and Brand ( Marketers, PR, SEO) professionals with Google Worspace Individual can host live streams for their clients
Google Meet to YouTube Live Stream URL Watch Page
Marketers, PR professionals and Agencies can announce the URL of the watch page in advance by setting up the Live event on the Brand’s YouTube channel (Fig.5).
Watch my first live stream with the OnEBoard group from Google Meet to YouTube:
Live stream from Google Meet to YouTube: Use Case with Peggy K
- Live stream Google Meet events via YouTube https://workspaceupdates.googleblog.com/2022/07/live-stream-google-meet-events-via-youtube.html
- Live stream from Google Meet to YouTube https://support.google.com/meet/answer/12383549
- Turn live streaming on or off for Meet https://support.google.com/a/answer/9055446
- Live stream on YouTube https://support.google.com/youtube/topic/9257891
- Demo video Live Stream from Google Meet to YouTube with Peggy K
- Set up your YouTube channel to live stream from Google Meet (Ultimate Guide!)
- I have previously written about Events Transform Google Meet and Google Meet 101: Switch