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Home » New Rules of Brand Culture

New Rules of Brand Culture

04.05.2017 by Nina Trankova

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New Rules of Brand Culture

key to authentic messaging is not just figuring out how you can take a stand—it’s also ensuring you can own it

“”It’s a time of brand bravery where brands are really taking a stand, but safe space is disappearing. It’s an easy time for brands to jump onto passions, but what you have to remember is that those passions will define your brand from that point forward. So you have to be able to own it.” #BenJones, Global Creative Director at Google

#brand #OwnPassion

https://www.thinkwithgoogle.com/articles/socially-conscious-brands-take-a-stand.html
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Filed Under: Business Guide Tagged With: brand, OwnPassion

About Nina Trankova

I have best skills and knowledge to lead your business communication and collaboration on social media and run your business projects in up-to-date digital environment. I audit your social profiles, manage Google My Business Pages, connect you to related communities. Hire me for your Digital Communicator!

Comments

  1. Jeeva Livithan says

    07.05.2017 at 11:18 AM

    hi

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About me

I have best skills and knowledge to lead your business communication and collaboration on social media and run your business projects in up-to-date digital environment. I audit your social profiles, manage Google My Business Pages, connect you to related communities. Hire me for your Digital Communicator! Read More…

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