Content Administrators are catalysts, who shape the discussion, drive engagement and shape the desired norms. (at 19:00 on the video below) therefore assign Content Admin!
The definition of “content” as a verb means to satisfy someone, to soothe, pacify, please, make happy, satisfy, still, quieten, silence (Google). Looking from this aspect, Content Admin is a role where the Admin is undertaking a complicated accountability to conduct the expression online in a way that would meet the requirements aka the terms and services on the platform plus the rules that the group of people have agreed.
In a way the Content Admin is the conductor of everyone willing to express themselves.
The Content Admin would be looking simultaneously to please the participants and monitor the features of expression in the Currents.
Google Currents 4 Tips
Having clarified who the Content Admin is with the newly announced role for Google Currents with G Suite, here are four tips about the results teams, collaborators, educators and non-profits can expect from Currents:
- Connect instantly with people they didn’t know before.
- Sparkle digital transformation from the exchange of ideas.
- Shared understanding as a result of meaningful conversations.
- Stay on focus of the topics of interest.
Google Currents enable connect knowledge, ideas and people at scale (3:13)
With this description Currents app was introduced during the panel “Engage Employees with Currents” at Cloud Next ’19. The list of newly released features of Currents are:
- Leaders Spotlight.
- Custom Streams.
- Quality discussion and evergreen content.
- Hashtags. Follow hashtags.
Ultimately content is in the center of how Currents facilitated by the Content Admin shall operate. In publishing, art, and communication, content is the information and experiences that are directed towards an end-user or audience, as per Wikipedia In the instance of Currents with G Suite it reflects on internal communication within the organisation.
The association of the word “Current” is a constant flow of movement ( in a river), flow of electricity, something happening now and up-to-date. having reached up to here. Think of a natural communicator with diplomacy on top of their skill who is digital savvy to assign them the Content Admin role for your organisation. My article “Listen and Complete The Puzzle...” is as relevant now as when I wrote it, featuring Google Plus Collections what can be understood equally for Google Currents as an equivalent conversational app.
More about Google Cloud Next 19
Follow my newly created Board Google Currents on Pinterest.
Updates 6th July 2020
Currents become generally available for all G Suite users. They are replacing Google Plus for G Suite. https://gsuiteupdates.googleblog.com/2020/06/google-currents-ga.html
Since Tags are replacing former Google Plus Collections, search and follow Nina Trankova for
Disclaimer: Google and the Google logo are registered trademarks of Google LLC, used with permission.